Brazilian creative director and creative technologist. Experience in advertising and technology since 1997, currently partner and creative techologist at Mustaxe.mx.
Mustaxe.mx, Grupo Eugênio, AgênciaClick (Isobar Group), FabraQuinteiro, Invision, Interagency, Forever Publishing and Advertising.
Clients I´ve worked for
Bradesco Bank, Itaú Bank, GM, Fiat, Honda, Bosch, GE, Fedex, Caloi, Petrobras, Eletrobrás, Motorola, LG, Suvinil and (many) others.
Merit - One Show Interactive
2 Cannes Shortlist
Tela Viva Movel
WSA Mobile - Brazilian Chapter (with Cidade Legal and Sem Carro Apps)
WSA Mobile Global Shortlisted (with Cidade Legal and Sem Carro Apps)
Gold - ABP / Festival do Rio
Gold, Silver and Merit - Gramado Festival of Advertising
Bronze - MMOnline
Cidade Legal (Smart City) Startup
Cidade Legal (Smart City) is a startup intended to help locals to report city problems to the mayor and his staff. With an App, the locals can report problems like holes in the street, broken streets and traffic lights, traffic sign broken and many other common problems we can find in every city in the world.
Cidade Legal has a Backoffice system too,
wich collects all the information reported by locals and organizes and formats them in tables and graphs., helping the city´s staff to track and solve each problem.
Cidade Legal had a huge media coverage and showed up on several newspapers, magazines and TV news. Cidade Legal also won Tela Viva Móvel Apps Awards in the Smart Cities Category.
Porto Seguro Insurance Company / Christmas Animation (draft version)
Art Direction / Motion Graphics (After Effects / Flash)
Docol 3D Animation
Art Direction / 3D Modelling and Animation (3D Max + After Effects)
Social Media Campaign / Guerrilha Campaing for the brazilian Singer Lucas Scudeller
Client: Lucas Scudeller / Agency: AgênciaTrampo / Creative Direction and art direction
Campaigns for GNT - GloboSat
Client: GNT/GloboSat / Agency: Focus / Creative direction, art direction and motion design
CicloFaixa Cidade de São Paulo
Client: Bradesco Car Insurance/ Agency: Agência Trampo + FabraQuinteiro / Art direction, motion design and social media
Estudar na França / Ano da França no Brasil
Client: France Government / Agency: Agência Trampo + United / Creactive direction, art direction (+Rodrigo Bondioli) and project management
Client: Fiat Mexico / Agency: AgênciaClick/IsoBar / Concept (+Bruno Barbieri), art direction and motion design
Drag the text / Fiat Panda. small outside, surprisingly large inside.
Inside the Fiat Panda looks like this / Rollover / Outside, it looks like that / Fiat Panda. small outside, surprisingly large inside.
GM - Chevrolet Captiva
Client: GM / Agency: McCann / Production coordination and motion design
Rich media - Yahoo´s home page
shortlist - cannes 2008 / Client: Epson / Agency: FabraQuinteiro / Art direction (+Tales D'Ângelo) and motion design
Other Advertising Festivals
merit - One Show Interactive 2008 / shortlist - cannes 2007 / gold - ABP 2007/ bronze - MMonline 2007 Client: IPE / Agency: FabraQuinteiro / Concept (+Denilson Fedozzi and José Rezek) , art direction and motion design
silver - Gramado Festival 2007 / Client: IPE / Agency: FabraQuinteiro / Concept (+Denilson Fedozzi and José Rezek), art direction and motion design
gold - Gramado Festival 2007 / Client: Unica / Agency: FabraQuinteiro / Concept (+Denilson Fedozzi and José Rezek), art direction and motion design
merit - Gramado Festival 2007 / Client: Space Security /Agency: FabraQuinteiro / Concept, art direction and motion design
TIM Mother´s Day
Client: TIM / Agency: McCann / Production coordination and motion design
Banner that sends voice message
Rich media banner
Little Doctor Book
Agency: NBS São Paulo / Creative direction, art direction and motion design
Client: Epson / Agency: FabraQuinteiro/ Concept, art direction (+Denilson Fedozzi and José Rezek) and motion design
Client: Epson / Agency: FabraQuinteiro / Art direction and motion design Think Epson Campaign
Client: Epson / Agency: FabraQuinteiro / Copywriting - TV Commercial
Client: Kia Motors - Proposal / Agency: FabraQuinteiro / Concept, art direction (+Denilson Fedozzi) and 3D animation
Client: Honda / Agency: Fischer America / BG Interactive / Concept (+José Rezek), art direction and motion design
Client: Caloi / Agency: FabraQuinteiro / Concept
Social media tool for bikers.
Client: Caloi / Agency: FabraQuinteiro / Concept and art direction
Agency: FabraQuinteiro / Concept (+Denilson Fedozzi) and motion design
E-indignação appeared as a way to protest against corruption. It was a viral action on the Internet in which each person who registered advanced 2 meters to traverse 1,012 km to go from São Paulo to Brasília – the capital of the country.
The website also had links of the main vehicles which covered the crisis, polls, messages and forums to exchange ideas. There were also banners, Internet pieces and Orkut communities for people to support the action in their own websites.
All of this achieved BEFORE Facebook age. A viral campaign without Share and Like buttons.
Marina de la Riva
Client: Marina de la Riva - Cuban-brazilian singer / Agency: Originality / Art Direction
Client: Unicid / Agency: FabraQuinteiro / Concept, art direction and motion design
Client: Bradesco /Agency: FabraQuinteiro / Concept, art direction and motion design
Client: Telemar / Agency: Invision/Propeg / Concept, art direction and 3D illustration
Client: Bosch /Agency: Invision/Propeg / Art direction and 3D illustration
Client: Electrolux / Agency: Invision/Propeg / Art direction and 3D illustration